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Pay Per Click Advertising & Marketing

PPC is an online advertising model in which advertisers can display ads for their goods or services when users – people searching for things online – enter relevant queries into search engines. Advertisers are only charged when a user actually clicks on their ad, hence the name "pay-per-click".

Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine's sponsored links when someone searches on a keyword that is related to their business offering.

Advertising on Google Adwords is one of the most popular forms of Pay Per Click (PPC)..

PPC Pay Per Click Advertising & Marketing

Pay Per Click Advertising & Marketing

Advantages

Cost effective -
because you only pay when a user actually reaches your website, it can be good value for money.
Targeted -
you can choose your audience according to demographics like location, language and device
Measurable -
PPC campaigns can be set up to carefully measure effectiveness. You can determine exactly how much your return on investment.
Fast -
you will see the impact of PPC efforts almost immediately.Organic search engine optimisation tactics can take months to make a difference.

Disadvantages

Time investment -
you can’t just set up your PPC campaigns and leave them. You need to invest time into optimising and improving to get the best results.
Skills required -
it can take some practise to set up effective campaigns. Many businesses choose to use a specialist agency.
Costs can quickly add up -
if you aren’t monitoring and optimising your campaigns to make sure you get a return on investment, money could be wasted.
Clicks and visits don’t always lead to sale -
you will need to convince the user to ‘convert’ once they reach your website.

Difference Between SEO and PPC

SEO

SEO however is very much a long term strategy. It can sometimes take many months for your site to appear higher in results and you may not realize any instant benefits.
SEO is about optimizing your website and content to rank higher in organic search results for targeted keywords on the most impactful search engines: Google, Yahoo, and Bing.
SEO can be a time taking approach and has its own set of unique challenges like Google Updates.

PPC

PPC has instant results and can generate visitors as soon as you turn on PPC (much faster than SEO which needs to build authority for your site).
PPC (Pay Per Click), on the other hand, is all about paying for advertising space for specific targeted keywords on search results pages.
50% of people arriving at a retailers site from paid ads are more likely to buy than those who came from an organic link.
Pay-Per-Click is one of the fastest ways to 'jump-start' your businesses digital marketing efforts with immediate traffic

WHY Choose Us For PPC ?

Google Adwords Certified Professionals
Work on all popular platforms like Display Ads, Video Ads, Image Ads
Generate more leads or sales in desired budget
Moniter Search Terms & assign Negative Keywords to avoid useless clicks
Mobile Ads Creation for responsive websites to attract the Mobile Users
Ads Copy Optimization to improve the Ads Position.

ROI Tracking
Conversion verification
Create the Image Ads for Display Advertising for desired customers *
Mobile App marketing
Monthly Calls and Reporting as per requirement.
Dedicated Account Manager

Wapmebs Global Business Services Pvt.Ltd.

India

Pune Branch

office No.203, 2nd Floor,
Nikam Building, Baif Road,
Wagholi, Pune - 412207
+91 9158346199
info@wapmebs.com
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Basaweshwar Nagar
Isbavi,Pandharpur
+91 9158346199
+91 7499262400
info@wapmebs.com

wapmebs.gbs@gmail.com

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